Leila is known in our business as a passionate connector and matchmaker. She is an advocate of branding and ideas, such as the Big Long Idea concept and the value curated collaborations can bring to a project. She is available through The Swedish Villa as an independent expert, for project-by-project assignments as well as an ongoing resource for your agency, brand or organization.

Building on her +15y experience in the Commercial Film & Advertising Business, as Agency Producer, Producer, Service Producer as well as AFP Director at an International Media Agency she is today mostly hired as Advisor and Agency or Client Producer. Today when we move faster and have multiple platforms to fill with curated content she is an asset on any side of your set up. Making all parties working towards production value. Making your budget work in front of the camera; for your audience. By skillfully optimizing your procurement and production process.

She is naturally aware of the importance of implementing diversity and inclusion to achieve better results. She is a big fan of sustainable brands and is environmentally friendly driven – calibrated for a new world already at a very young age.

Leila, through The Swedish Villa, is a Consulting Advising Brand Producer with the London based global network MCA Murphy Cobb Associates, where she is nominated to work on their Nordic clients, as Carlsberg, Orkla and the Swedish flagship brand IKEA. Serving as a trusted exec producer, advisor and consultant – guiding brands, corporate and agency partners through all phases of brand activation procurement.