Titles

Copywriter - Conceptual Creative - Creative Director - Film Expert


Services

FMCG - Creativedirector - rebranding - formats - onlineseries - brandedtv - Brandstrategy - Conceptdevelopment


Industries

FMCG - hospitality - foodandbeverages - Retail


Peter Fjall

The master of Swedish humor, as the success Storytelling for Norrlands Guld Beers, Loka Mineral Waters & ICA

Top-notch experienced Creative Director, Copywriter and Skilled Conceptual Branding Expert with a well-demonstrated history within the communication and advertising industry creating unique, long-lasting advertising concepts that find its way to peoples hearts. Creative ideation and storytelling for brands as ICA, known for its innovative marketing, the obvious example featuring ICA Stig. This concept of short sketches was groundbreaking when the commercials started. As well as successful storytelling for Norrlands Guld Beer, Loka mineral water, WESC and H&M. Creator of the bold communication concept for Moderaterna - the first time a Swedish political party uses the power of humour in a campaign.

Wirepas
Wirepas Films

Wirepas
Wirepas Films

Tourist Authority of Thailand
Digital Marketing Campaign

Tourist Authority of Thailand
Digital Marketing Campaign

Moderaterna
Election Campaign Films

Moderaterna
Election Campaign Films

"Building brands with storytelling. The brain behind ICA Stig! Peters knowhow on creating - one of a kind - concepts for brands that consumers really embrace is truly unique."

THE SWEDISH VILLA